How Prada Made Its Perfectly Imperfect F/W 26 Jacket
Prada has, yet again, taken the concept of perfection and flipped it on its head. In the age of AI, we’re craving clothes that feel human, tell a story, and flaunt craftsmanship—at least, those of us with good taste are. The entire Prada F/W 26 collection celebrates garments that are layered, lived-in, and undone.
(Image credit: Courtesy of Prada)
The jacket in Look 10 is the ultimate expression of those ideas. Zippers? Oxidized. Cuffs? Stained. The result? A jacket that collides masculine and feminine, utility and decay, structure and erosion. Through all these contradictions, Prada has created what some might call the perfect piece, and it only took 21 hours to make. Here’s how.
(Image credit: Courtesy of Prada)
The idea begins in Prada’s design studio through sketches, drawings, and visual references.
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(Image credit: Courtesy of Prada)
Patternmaking, toile development, and fittings bring the idea to life and refine proportions.
(Image credit: Courtesy of Prada)
Cotton poplin and wool houndstooth are bonded into one double-faced textile.
(Image credit: Courtesy of Prada)
The atelier cuts and assembles the jacket with precision.
(Image credit: Courtesy of Prada)
A special devoré technique wears away the poplin, revealing the wool underneath.
(Image credit: Courtesy of Prada)
Forest-green cuffs are stained and treated to create a worn, lived-in effect.
(Image credit: Courtesy of Prada)
Variations in tone, abrasion, and erosion make every jacket one of a kind.
Bella Hadid wearing the jacket in the Prada F/W 26 runway show
(Image credit: Courtesy of Prada)
(Image credit: Courtesy of Prada)
Shop the jacket:
Prada
Bonded Cotton and Houndstooth Jacket
Shop more Prada F/W 26 pieces:
PRADA
Devoré Satin Dress
PRADA
Bonded Nappa Leather and Houndstooth Check Fabric Jacket
PRADA
Galleria Small Nappa Leather and Wool Bag
PRADA
Bonded Gabardine Skirt With Devoré Effect
PRADA
Single-Breasted Antiqued Twill and Houndstooth Check Coat
PRADA
Devoré Georgette Dress
PRADA
Smooth Leather and Suede Jacket
