Instagram Testing New 90 Minute Video Characteristic


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Instagram is testing a brand new characteristic that podcasters and longer-form content material creators will doubtless love.

Select creators are going to have the ability to check horizontal movies that may be as much as 90 minutes in size, starting immediately (October 26). This new characteristic is aptly referred to as “Features.”

Instagram launched an announcement about this.

“What you’re now going to have the ability to do is, you see a clip of a podcast that you simply love, you possibly can simply click on and proceed watching or watch the complete video, and also you’ll be capable of dive in and see the entire thing as a result of creators are going to have the ability to hyperlink these Reels to their general characteristic,” Tessa Lyons, vp of product at Instagram, shared (through THR).

It’s doubtless you’ll see this from podcasters, comedians, and extra stars who are inclined to create longer content material.

And if you happen to’re in Brazil, you’ll have seen this characteristic already, because it has been examined there up to now.

Stay tuned as we be taught extra.

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