Head of Marketing at Eleken.
Job Description
Description
👥 Team: Marketing Department
📍 Location: Remote, Ukraine
⏳ Employment Type: Full-time
Why Join Eleken
At Eleken, people are trusted to own their work and make meaningful decisions. This role is a chance to not just execute someone else’s brief, but to actually set the direction for the marketing function and see a direct line between your work and the company’s revenue.
About the Company
Eleken is a UI/UX design agency specializing in SaaS products. The company operates on a subscription-based model, providing dedicated design teams integrated into client workflows, focused on user-centered design that helps businesses scale and succeed.
Requirements
Required Skills & Experience
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Overall marketing experience of roughly 5+ years (not necessarily all of it in a leadership role)
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Experience managing a marketing team — able to set direction and define tasks, not just execute ones already handed to you
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Strong analytical skills: comfortable with numbers, understands funnel economics, makes decisions based on data rather than abstractions
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A research-driven, analytical mindset — willing to dig independently into context (product, clients, business processes, competitors, market) until a problem actually makes sense
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Comfortable with ambiguity: able to take on open-ended problems with no ready-made solution and define the first steps yourself
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Background in a B2B service business (an agency of 100+ people) or in enterprise-segment marketing (account-based marketing, working with funnels for large clients) is a strong plus
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English — confident reading and writing (spoken English is not critical; the role has no direct client-facing communication)
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Experience with SEO/content marketing as a primary lead generation channel
Nice to Have
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Experience in design agencies or adjacent IT service companies
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Experience launching or scaling new channels — paid advertising, webinars, LinkedIn ABM
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Understanding of how SEO and search are evolving under the influence of LLMs/AI
Main Responsibilities
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Manage the marketing team (SEO specialist, content writers, SMM specialist) and set its direction and priorities
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Own the key metric — the volume and conversion of leads into contracts — with a focus on improving the effectiveness of the main channel (SEO/content)
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Turn open-ended problems into concrete, measurable outcomes for the team
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Research the market, clients, competitors, and the company’s own product to make informed decisionsоз
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Test and roll out new lead generation channels (paid ads, webinars, ABM) where the economics justify it
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Bring in a technical specialist or business analyst as needed to execute initiatives
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Report directly to the CEO on results and progress
What We Offer
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Individually discussed salary based on experience
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Flexible working hours
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Paid vacation and sick leave
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Fully remote position
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Co-working space compensation
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Finance/accounting support
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Employee referral bonuses
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Internal learning activities (talks, feedback sessions, lectures)
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Reading club and corporate library access
